As I see it, there are a range of standards we can aspire to.

You can aim to…

be better than the guy next to you.

be good enough.

meet the requirements of the job description.

pass inspection.

stay out of trouble.

comply with the relevant code or regulation.

hope that no-one notices.

meet the impossible expectations of a perfectionist boss or parent.

And then there’s the best you can be.

Which one are you aspiring to?